{"id":2688,"date":"2021-08-14T11:50:20","date_gmt":"2021-08-14T08:50:20","guid":{"rendered":"https:\/\/lilov.com\/?p=2688"},"modified":"2025-04-12T22:03:42","modified_gmt":"2025-04-12T19:03:42","slug":"moderna_misl","status":"publish","type":"post","link":"https:\/\/lilov.com\/bg\/moderna_misl\/","title":{"rendered":"\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b&#8221;"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2688\" class=\"elementor elementor-2688\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-27e83b2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"27e83b2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-470cf3e\" data-id=\"470cf3e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-dae5b9b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"dae5b9b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-86a1b24\" data-id=\"86a1b24\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0103080 elementor-hidden-phone elementor-widget elementor-widget-image\" data-id=\"0103080\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-1024x1024.png\" class=\"attachment-large size-large wp-image-2695\" alt=\"\" srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-1024x1024.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-300x300.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-600x600.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-100x100.png 100w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-150x150.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-768x768.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-12x12.png 12w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-75x75.png 75w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6ff16b4\" data-id=\"6ff16b4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e70633 elementor-widget elementor-widget-heading\" data-id=\"6e70633\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">14-\u0442\u0438 \u0430\u0432\u0433\u0443\u0441\u0442 2021<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-400814d elementor-widget elementor-widget-text-editor\" data-id=\"400814d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u0418\u043d\u0442\u0435\u0440\u0432\u044e \u0432 \u043b\u0438\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u043d\u0438\u044f \u043f\u043e\u0434\u043a\u0430\u0441\u0442<\/p><p><b>\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b<\/b>\u00a0<\/p><p>\u0417\u0430 \u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u0438\u044f\u0442\u0430 \u043f\u0440\u0435\u0434 \u043c\u043b\u0430\u0434\u0438\u0442\u0435 \u0430\u0432\u0442\u043e\u0440\u0438, \u0432\u043b\u0438\u044f\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438 \u0432\u044a\u0440\u0445\u0443 \u043a\u0443\u043b\u0442\u0443\u0440\u0430\u0442\u0430 \u043d\u0430 \u0447\u0435\u0442\u0435\u043d\u0435 \u0443 \u043d\u0430\u0441, \u043f\u043e\u0441\u043b\u0435\u0434\u0438\u0446\u0438\u0442\u0435 \u043e\u0442 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430 \u0432\u044a\u0440\u0445\u0443 \u0442\u0432\u043e\u0440\u0447\u0435\u0441\u043a\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441 \u0438 \u043e\u0449\u0435 \u043c\u043d\u043e\u0433\u043e!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d85f9dc\" data-id=\"d85f9dc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c4a0e57 elementor-hidden-phone elementor-widget elementor-widget-image\" data-id=\"c4a0e57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"669\" height=\"825\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall.png\" class=\"attachment-medium_large size-medium_large wp-image-1366 lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall.png 669w, https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall-243x300.png 243w, https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall-122x150.png 122w, https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall-527x650.png 527w, https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall-650x802.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall-600x740.png 600w\" data-sizes=\"(max-width: 669px) 100vw, 669px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 669px; --smush-placeholder-aspect-ratio: 669\/825;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-239c9dd elementor-hidden-desktop elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"239c9dd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-decb6b0\" data-id=\"decb6b0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e74df44 elementor-hidden-desktop elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e74df44\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3f453d8\" data-id=\"3f453d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cb94ba2 elementor-widget elementor-widget-image\" data-id=\"cb94ba2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-1024x1024.png\" class=\"attachment-large size-large wp-image-2695\" alt=\"\" srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-1024x1024.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-300x300.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-600x600.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-100x100.png 100w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-150x150.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-768x768.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-12x12.png 12w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000-75x75.png 75w, https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/0001-5928484336_20210814_122609_0000.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-32ea658\" data-id=\"32ea658\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f71f6e1 elementor-widget elementor-widget-image\" data-id=\"f71f6e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"669\" height=\"825\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall.png\" class=\"attachment-large size-large wp-image-1366 lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall.png 669w, https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall-243x300.png 243w, https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall-122x150.png 122w, https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall-527x650.png 527w, https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall-650x802.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2020\/11\/greysuitsmall-600x740.png 600w\" data-sizes=\"(max-width: 669px) 100vw, 669px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 669px; --smush-placeholder-aspect-ratio: 669\/825;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5f94394 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5f94394\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ef8bba0\" data-id=\"ef8bba0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b11af4 elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-spacer\" data-id=\"6b11af4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc69592 elementor-widget elementor-widget-html\" data-id=\"cc69592\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe data-src=\"https:\/\/anchor.fm\/modernamisl\/embed\/episodes\/21-e15r0jk\/a-a6b4tu4\" height=\"160px\" width=\"400px\" frameborder=\"0\" scrolling=\"no\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"0\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-faa7f2f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"faa7f2f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-91d96e3\" data-id=\"91d96e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b4c8b77 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b4c8b77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u0418\u043d\u0442\u0435\u0440\u0432\u044e \u0432 \u043b\u0438\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u043d\u0438\u044f \u043f\u043e\u0434\u043a\u0430\u0441\u0442 \u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b, \u043a\u044a\u0434\u0435\u0442\u043e \u0441 \u0422\u0435\u043e\u0434\u043e\u0440\u0430 \u041c\u0438\u043b\u0435\u0432\u0430 \u043e\u0431\u0441\u044a\u0436\u0434\u0430\u043c\u0435 \u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u0438\u044f\u0442\u0430 \u043f\u0440\u0435\u0434 \u043c\u043b\u0430\u0434\u0438\u0442\u0435 \u0430\u0432\u0442\u043e\u0440\u0438, \u0432\u043b\u0438\u044f\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438 \u0432\u044a\u0440\u0445\u0443 \u043a\u0443\u043b\u0442\u0443\u0440\u0430\u0442\u0430 \u043d\u0430 \u0447\u0435\u0442\u0435\u043d\u0435 \u0443 \u043d\u0430\u0441, \u043f\u043e\u0441\u043b\u0435\u0434\u0438\u0446\u0438\u0442\u0435 \u043e\u0442 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430 \u0432\u044a\u0440\u0445\u0443 \u0442\u0432\u043e\u0440\u0447\u0435\u0441\u043a\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441 \u0438 \u043e\u0449\u0435 \u043c\u043d\u043e\u0433\u043e! <\/p>","protected":false},"author":1,"featured_media":2690,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[52],"tags":[],"class_list":["post-2688","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b&quot; &#187; Iskren Lilov Consultancy<\/title>\n<meta name=\"description\" content=\"\u0418\u043d\u0442\u0435\u0440\u0432\u044e \u0432 \u043b\u0438\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u043d\u0438\u044f \u043f\u043e\u0434\u043a\u0430\u0441\u0442 \u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b, \u043a\u044a\u0434\u0435\u0442\u043e \u043e\u0431\u0441\u044a\u0436\u0434\u0430\u043c\u0435 \u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u0438\u044f\u0442\u0430 \u043f\u0440\u0435\u0434 \u043c\u043b\u0430\u0434\u0438\u0442\u0435 \u0430\u0432\u0442\u043e\u0440\u0438, \u0432\u043b\u0438\u044f\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438 \u0432\u044a\u0440\u0445\u0443 \u043a\u0443\u043b\u0442\u0443\u0440\u0430\u0442\u0430 \u043d\u0430 \u0447\u0435\u0442\u0435\u043d\u0435 \u0443 \u043d\u0430\u0441, \u043f\u043e\u0441\u043b\u0435\u0434\u0438\u0446\u0438\u0442\u0435 \u043e\u0442 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430 \u0432\u044a\u0440\u0445\u0443 \u0442\u0432\u043e\u0440\u0447\u0435\u0441\u043a\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441 \u0438 \u043e\u0449\u0435 \u043c\u043d\u043e\u0433\u043e!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lilov.com\/bg\/moderna_misl\/\" \/>\n<meta property=\"og:locale\" content=\"bg_BG\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b&quot; &#187; Iskren Lilov Consultancy\" \/>\n<meta property=\"og:description\" content=\"\u0418\u043d\u0442\u0435\u0440\u0432\u044e \u0432 \u043b\u0438\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u043d\u0438\u044f \u043f\u043e\u0434\u043a\u0430\u0441\u0442 \u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b, \u043a\u044a\u0434\u0435\u0442\u043e \u043e\u0431\u0441\u044a\u0436\u0434\u0430\u043c\u0435 \u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u0438\u044f\u0442\u0430 \u043f\u0440\u0435\u0434 \u043c\u043b\u0430\u0434\u0438\u0442\u0435 \u0430\u0432\u0442\u043e\u0440\u0438, \u0432\u043b\u0438\u044f\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438 \u0432\u044a\u0440\u0445\u0443 \u043a\u0443\u043b\u0442\u0443\u0440\u0430\u0442\u0430 \u043d\u0430 \u0447\u0435\u0442\u0435\u043d\u0435 \u0443 \u043d\u0430\u0441, \u043f\u043e\u0441\u043b\u0435\u0434\u0438\u0446\u0438\u0442\u0435 \u043e\u0442 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430 \u0432\u044a\u0440\u0445\u0443 \u0442\u0432\u043e\u0440\u0447\u0435\u0441\u043a\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441 \u0438 \u043e\u0449\u0435 \u043c\u043d\u043e\u0433\u043e!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lilov.com\/bg\/moderna_misl\/\" \/>\n<meta property=\"og:site_name\" content=\"Iskren Lilov Consultancy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Lilov.writing\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Lilov.writing\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-14T08:50:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-12T19:03:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/podcast.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Iskren Lilov\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Iskren Lilov\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 \u043c\u0438\u043d\u0443\u0442\u0430\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/\"},\"author\":{\"name\":\"Iskren Lilov\",\"@id\":\"https:\\\/\\\/lilov.com\\\/#\\\/schema\\\/person\\\/c994eee30201decf205228cd5c5e5c21\"},\"headline\":\"\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b&#8221;\",\"datePublished\":\"2021-08-14T08:50:20+00:00\",\"dateModified\":\"2025-04-12T19:03:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/\"},\"wordCount\":37,\"publisher\":{\"@id\":\"https:\\\/\\\/lilov.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/lilov.com\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/podcast.jpg\",\"articleSection\":[\"\u041f\u0443\u0431\u043b\u0438\u0447\u043d\u0438 \u0438\u0437\u044f\u0432\u0438 \u0438 \u043c\u043d\u0435\u043d\u0438\u044f\"],\"inLanguage\":\"bg-BG\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/\",\"url\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/\",\"name\":\"\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b\\\" &#187; Iskren Lilov Consultancy\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/lilov.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/lilov.com\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/podcast.jpg\",\"datePublished\":\"2021-08-14T08:50:20+00:00\",\"dateModified\":\"2025-04-12T19:03:42+00:00\",\"description\":\"\u0418\u043d\u0442\u0435\u0440\u0432\u044e \u0432 \u043b\u0438\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u043d\u0438\u044f \u043f\u043e\u0434\u043a\u0430\u0441\u0442 \u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b, \u043a\u044a\u0434\u0435\u0442\u043e \u043e\u0431\u0441\u044a\u0436\u0434\u0430\u043c\u0435 \u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u0438\u044f\u0442\u0430 \u043f\u0440\u0435\u0434 \u043c\u043b\u0430\u0434\u0438\u0442\u0435 \u0430\u0432\u0442\u043e\u0440\u0438, \u0432\u043b\u0438\u044f\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438 \u0432\u044a\u0440\u0445\u0443 \u043a\u0443\u043b\u0442\u0443\u0440\u0430\u0442\u0430 \u043d\u0430 \u0447\u0435\u0442\u0435\u043d\u0435 \u0443 \u043d\u0430\u0441, \u043f\u043e\u0441\u043b\u0435\u0434\u0438\u0446\u0438\u0442\u0435 \u043e\u0442 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430 \u0432\u044a\u0440\u0445\u0443 \u0442\u0432\u043e\u0440\u0447\u0435\u0441\u043a\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441 \u0438 \u043e\u0449\u0435 \u043c\u043d\u043e\u0433\u043e!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/#breadcrumb\"},\"inLanguage\":\"bg-BG\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"bg-BG\",\"@id\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/#primaryimage\",\"url\":\"https:\\\/\\\/lilov.com\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/podcast.jpg\",\"contentUrl\":\"https:\\\/\\\/lilov.com\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/podcast.jpg\",\"width\":1080,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/lilov.com\\\/moderna_misl\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/lilov.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b&#8221;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/lilov.com\\\/#website\",\"url\":\"https:\\\/\\\/lilov.com\\\/\",\"name\":\"Iskren Lilov - Marketing & Comms Consultant\",\"description\":\"Author of the Circular Marketing Model\u2122\",\"publisher\":{\"@id\":\"https:\\\/\\\/lilov.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/lilov.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"bg-BG\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/lilov.com\\\/#organization\",\"name\":\"Iskren Lilov - Author of the Circular Marketing Model\",\"url\":\"https:\\\/\\\/lilov.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"bg-BG\",\"@id\":\"https:\\\/\\\/lilov.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/lilov.com\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/cropped-logo_darkgreen.png\",\"contentUrl\":\"https:\\\/\\\/lilov.com\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/cropped-logo_darkgreen.png\",\"width\":1010,\"height\":443,\"caption\":\"Iskren Lilov - Author of the Circular Marketing Model\"},\"image\":{\"@id\":\"https:\\\/\\\/lilov.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Lilov.writing\",\"https:\\\/\\\/www.instagram.com\\\/iskrenlilov\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/iskren-lilov\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCwNM_Ains6AHF2n00qfNybQ\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/lilov.com\\\/#\\\/schema\\\/person\\\/c994eee30201decf205228cd5c5e5c21\",\"name\":\"Iskren Lilov\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"bg-BG\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0ae4db301d77569505bf63bb9a1a043b7446add53bd3285b65ef5c136da1cd26?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0ae4db301d77569505bf63bb9a1a043b7446add53bd3285b65ef5c136da1cd26?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0ae4db301d77569505bf63bb9a1a043b7446add53bd3285b65ef5c136da1cd26?s=96&d=mm&r=g\",\"caption\":\"Iskren Lilov\"},\"description\":\"Marketing and communications expert specialising in strategic consultancy and sustainable brand building. Author of the Circular Marketing Model\u2122 that offers a paradigm shift for marketers in the age of AI, replacing the classic understanding of the funnel with a sustainable circular model.\",\"sameAs\":[\"https:\\\/\\\/www.lilov.com\",\"https:\\\/\\\/www.facebook.com\\\/Lilov.writing\",\"https:\\\/\\\/www.instagram.com\\\/iskrenlilov\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/iskren-lilov-b979b9173\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCwNM_Ains6AHF2n00qfNybQ?\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b\" &#187; Iskren Lilov Consultancy","description":"\u0418\u043d\u0442\u0435\u0440\u0432\u044e \u0432 \u043b\u0438\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u043d\u0438\u044f \u043f\u043e\u0434\u043a\u0430\u0441\u0442 \u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b, \u043a\u044a\u0434\u0435\u0442\u043e \u043e\u0431\u0441\u044a\u0436\u0434\u0430\u043c\u0435 \u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u0438\u044f\u0442\u0430 \u043f\u0440\u0435\u0434 \u043c\u043b\u0430\u0434\u0438\u0442\u0435 \u0430\u0432\u0442\u043e\u0440\u0438, \u0432\u043b\u0438\u044f\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438 \u0432\u044a\u0440\u0445\u0443 \u043a\u0443\u043b\u0442\u0443\u0440\u0430\u0442\u0430 \u043d\u0430 \u0447\u0435\u0442\u0435\u043d\u0435 \u0443 \u043d\u0430\u0441, \u043f\u043e\u0441\u043b\u0435\u0434\u0438\u0446\u0438\u0442\u0435 \u043e\u0442 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430 \u0432\u044a\u0440\u0445\u0443 \u0442\u0432\u043e\u0440\u0447\u0435\u0441\u043a\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441 \u0438 \u043e\u0449\u0435 \u043c\u043d\u043e\u0433\u043e!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/lilov.com\/bg\/moderna_misl\/","og_locale":"bg_BG","og_type":"article","og_title":"\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b\" &#187; Iskren Lilov Consultancy","og_description":"\u0418\u043d\u0442\u0435\u0440\u0432\u044e \u0432 \u043b\u0438\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u043d\u0438\u044f \u043f\u043e\u0434\u043a\u0430\u0441\u0442 \u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b, \u043a\u044a\u0434\u0435\u0442\u043e \u043e\u0431\u0441\u044a\u0436\u0434\u0430\u043c\u0435 \u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u0438\u044f\u0442\u0430 \u043f\u0440\u0435\u0434 \u043c\u043b\u0430\u0434\u0438\u0442\u0435 \u0430\u0432\u0442\u043e\u0440\u0438, \u0432\u043b\u0438\u044f\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438 \u0432\u044a\u0440\u0445\u0443 \u043a\u0443\u043b\u0442\u0443\u0440\u0430\u0442\u0430 \u043d\u0430 \u0447\u0435\u0442\u0435\u043d\u0435 \u0443 \u043d\u0430\u0441, \u043f\u043e\u0441\u043b\u0435\u0434\u0438\u0446\u0438\u0442\u0435 \u043e\u0442 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430 \u0432\u044a\u0440\u0445\u0443 \u0442\u0432\u043e\u0440\u0447\u0435\u0441\u043a\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441 \u0438 \u043e\u0449\u0435 \u043c\u043d\u043e\u0433\u043e!","og_url":"https:\/\/lilov.com\/bg\/moderna_misl\/","og_site_name":"Iskren Lilov Consultancy","article_publisher":"https:\/\/www.facebook.com\/Lilov.writing","article_author":"https:\/\/www.facebook.com\/Lilov.writing","article_published_time":"2021-08-14T08:50:20+00:00","article_modified_time":"2025-04-12T19:03:42+00:00","og_image":[{"width":1080,"height":1080,"url":"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/podcast.jpg","type":"image\/jpeg"}],"author":"Iskren Lilov","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Iskren Lilov","Est. reading time":"1 \u043c\u0438\u043d\u0443\u0442\u0430"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/lilov.com\/moderna_misl\/#article","isPartOf":{"@id":"https:\/\/lilov.com\/moderna_misl\/"},"author":{"name":"Iskren Lilov","@id":"https:\/\/lilov.com\/#\/schema\/person\/c994eee30201decf205228cd5c5e5c21"},"headline":"\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b&#8221;","datePublished":"2021-08-14T08:50:20+00:00","dateModified":"2025-04-12T19:03:42+00:00","mainEntityOfPage":{"@id":"https:\/\/lilov.com\/moderna_misl\/"},"wordCount":37,"publisher":{"@id":"https:\/\/lilov.com\/#organization"},"image":{"@id":"https:\/\/lilov.com\/moderna_misl\/#primaryimage"},"thumbnailUrl":"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/podcast.jpg","articleSection":["\u041f\u0443\u0431\u043b\u0438\u0447\u043d\u0438 \u0438\u0437\u044f\u0432\u0438 \u0438 \u043c\u043d\u0435\u043d\u0438\u044f"],"inLanguage":"bg-BG"},{"@type":"WebPage","@id":"https:\/\/lilov.com\/moderna_misl\/","url":"https:\/\/lilov.com\/moderna_misl\/","name":"\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b\" &#187; Iskren Lilov Consultancy","isPartOf":{"@id":"https:\/\/lilov.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/lilov.com\/moderna_misl\/#primaryimage"},"image":{"@id":"https:\/\/lilov.com\/moderna_misl\/#primaryimage"},"thumbnailUrl":"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/podcast.jpg","datePublished":"2021-08-14T08:50:20+00:00","dateModified":"2025-04-12T19:03:42+00:00","description":"\u0418\u043d\u0442\u0435\u0440\u0432\u044e \u0432 \u043b\u0438\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u043d\u0438\u044f \u043f\u043e\u0434\u043a\u0430\u0441\u0442 \u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b, \u043a\u044a\u0434\u0435\u0442\u043e \u043e\u0431\u0441\u044a\u0436\u0434\u0430\u043c\u0435 \u043f\u0440\u0435\u043f\u044f\u0442\u0441\u0442\u0432\u0438\u044f\u0442\u0430 \u043f\u0440\u0435\u0434 \u043c\u043b\u0430\u0434\u0438\u0442\u0435 \u0430\u0432\u0442\u043e\u0440\u0438, \u0432\u043b\u0438\u044f\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438 \u0432\u044a\u0440\u0445\u0443 \u043a\u0443\u043b\u0442\u0443\u0440\u0430\u0442\u0430 \u043d\u0430 \u0447\u0435\u0442\u0435\u043d\u0435 \u0443 \u043d\u0430\u0441, \u043f\u043e\u0441\u043b\u0435\u0434\u0438\u0446\u0438\u0442\u0435 \u043e\u0442 \u043f\u0430\u043d\u0434\u0435\u043c\u0438\u044f\u0442\u0430 \u0432\u044a\u0440\u0445\u0443 \u0442\u0432\u043e\u0440\u0447\u0435\u0441\u043a\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441 \u0438 \u043e\u0449\u0435 \u043c\u043d\u043e\u0433\u043e!","breadcrumb":{"@id":"https:\/\/lilov.com\/moderna_misl\/#breadcrumb"},"inLanguage":"bg-BG","potentialAction":[{"@type":"ReadAction","target":["https:\/\/lilov.com\/moderna_misl\/"]}]},{"@type":"ImageObject","inLanguage":"bg-BG","@id":"https:\/\/lilov.com\/moderna_misl\/#primaryimage","url":"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/podcast.jpg","contentUrl":"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/podcast.jpg","width":1080,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/lilov.com\/moderna_misl\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/lilov.com\/"},{"@type":"ListItem","position":2,"name":"\u0413\u043e\u0441\u0442\u0443\u0432\u0430\u043d\u0435 \u0432 \u043f\u043e\u0434\u043a\u0430\u0441\u0442 ,,\u041c\u043e\u0434\u0435\u0440\u043d\u0430 \u043c\u0438\u0441\u044a\u043b&#8221;"}]},{"@type":"WebSite","@id":"https:\/\/lilov.com\/#website","url":"https:\/\/lilov.com\/","name":"Iskren Lilov - Marketing & Comms Consultant","description":"Author of the Circular Marketing Model\u2122","publisher":{"@id":"https:\/\/lilov.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/lilov.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"bg-BG"},{"@type":"Organization","@id":"https:\/\/lilov.com\/#organization","name":"Iskren Lilov - Author of the Circular Marketing Model","url":"https:\/\/lilov.com\/","logo":{"@type":"ImageObject","inLanguage":"bg-BG","@id":"https:\/\/lilov.com\/#\/schema\/logo\/image\/","url":"https:\/\/lilov.com\/wp-content\/uploads\/2025\/04\/cropped-logo_darkgreen.png","contentUrl":"https:\/\/lilov.com\/wp-content\/uploads\/2025\/04\/cropped-logo_darkgreen.png","width":1010,"height":443,"caption":"Iskren Lilov - Author of the Circular Marketing Model"},"image":{"@id":"https:\/\/lilov.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Lilov.writing","https:\/\/www.instagram.com\/iskrenlilov\/","https:\/\/www.linkedin.com\/in\/iskren-lilov\/","https:\/\/www.youtube.com\/channel\/UCwNM_Ains6AHF2n00qfNybQ"]},{"@type":"Person","@id":"https:\/\/lilov.com\/#\/schema\/person\/c994eee30201decf205228cd5c5e5c21","name":"\u0418\u0441\u043a\u0440\u0435\u043d \u041b\u0438\u043b\u043e\u0432","image":{"@type":"ImageObject","inLanguage":"bg-BG","@id":"https:\/\/secure.gravatar.com\/avatar\/0ae4db301d77569505bf63bb9a1a043b7446add53bd3285b65ef5c136da1cd26?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0ae4db301d77569505bf63bb9a1a043b7446add53bd3285b65ef5c136da1cd26?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0ae4db301d77569505bf63bb9a1a043b7446add53bd3285b65ef5c136da1cd26?s=96&d=mm&r=g","caption":"Iskren Lilov"},"description":"Marketing and communications expert specialising in strategic consultancy and sustainable brand building. Author of the Circular Marketing Model\u2122 that offers a paradigm shift for marketers in the age of AI, replacing the classic understanding of the funnel with a sustainable circular model.","sameAs":["https:\/\/www.lilov.com","https:\/\/www.facebook.com\/Lilov.writing","https:\/\/www.instagram.com\/iskrenlilov\/","https:\/\/www.linkedin.com\/in\/iskren-lilov-b979b9173\/","https:\/\/www.youtube.com\/channel\/UCwNM_Ains6AHF2n00qfNybQ?"]}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/lilov.com\/wp-content\/uploads\/2021\/08\/podcast.jpg","_links":{"self":[{"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/posts\/2688","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/comments?post=2688"}],"version-history":[{"count":14,"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/posts\/2688\/revisions"}],"predecessor-version":[{"id":6295,"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/posts\/2688\/revisions\/6295"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/media\/2690"}],"wp:attachment":[{"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/media?parent=2688"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/categories?post=2688"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lilov.com\/bg\/wp-json\/wp\/v2\/tags?post=2688"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}