{"id":8559,"date":"2025-06-04T18:48:05","date_gmt":"2025-06-04T15:48:05","guid":{"rendered":"https:\/\/lilov.com\/?page_id=8559"},"modified":"2026-04-20T19:46:16","modified_gmt":"2026-04-20T16:46:16","slug":"blog","status":"publish","type":"page","link":"https:\/\/lilov.com\/bg\/blog\/","title":{"rendered":"Circular Marketing \u0411\u043b\u043e\u0433"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"8559\" class=\"elementor elementor-8559\">\n\t\t\t\t<div class=\"elementor-element elementor-element-327b243 e-con-full e-flex e-con e-parent\" data-id=\"327b243\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-34588ce e-con-full e-flex e-con e-child\" data-id=\"34588ce\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-1c73a7d e-con-full e-flex e-con e-child\" data-id=\"1c73a7d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19ba7ad elementor-widget elementor-widget-image\" data-id=\"19ba7ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header-1024x341.png\" class=\"attachment-large size-large wp-image-8563\" alt=\"\" srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header-1024x341.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header-300x100.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header-150x50.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header-768x256.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header-1536x512.png 1536w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header-18x6.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header-650x217.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header-1300x433.png 1300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header-600x200.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/marketing_blog_header.png 1875w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7a270bb e-grid e-con-boxed e-con e-parent\" data-id=\"7a270bb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_top&quot;:&quot;split&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 20\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M0,0v3c0,0,393.8,0,483.4,0c9.2,0,16.6,7.4,16.6,16.6c0-9.1,7.4-16.6,16.6-16.6C606.2,3,1000,3,1000,3V0H0z\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-007a8f6 e-con-full e-flex e-con e-child\" data-id=\"007a8f6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b97dcaf elementor-hidden-mobile elementor-widget elementor-widget-startpro_core_highlight\" data-id=\"b97dcaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"startpro_core_highlight.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"qodef-shortcode qodef-m  qodef-highlight qodef-custom-font-778   qodef-alignment--center\" style=\"color: #FFFFFF;font-weight: 500\">\n\t\t\t| <span class=\"qodef-highlight-text\" style=\"color: #E5FF5E\">M\u043e\u0434\u0435\u0440\u043d\u0438\u044f\u0442<\/span> \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0431\u043b\u043e\u0433.\t<\/h2>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67f758b elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"67f758b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-pm-slice=\"1 1 []\">\u041f\u0440\u0430\u043a\u0442\u0438\u0447\u043d\u0438 \u0441\u044a\u0432\u0435\u0442\u0438 \u0437\u0430 \u043f\u0440\u0438\u043b\u0430\u0433\u0430\u043d\u0435 \u043d\u0430 Circular Marketing Model\u2122, \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u0438 \u043a\u043e\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438, (\u0440\u0435)\u0431\u0440\u0430\u043d\u0434\u0438\u0440\u0430\u043d\u0435, \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0438\u0440\u0430\u043d\u0435 \u043d\u0430  \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0435\u043a\u0438\u043f\u0438 \u0438 \u043d\u0430\u0439-\u043d\u043e\u0432\u0438\u0442\u0435 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u0432 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044f\u0442\u0430. \u0412\u0430\u0448\u0438\u044f\u0442 \u0434\u043e\u0432\u0435\u0440\u0435\u043d \u0438\u0437\u0442\u043e\u0447\u043d\u0438\u043a \u043d\u0430 \u0432\u0434\u044a\u0445\u043d\u043e\u0432\u0435\u043d\u0438\u0435 \u0438 \u0437\u043d\u0430\u043d\u0438\u044f \u0437\u0430 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u0435\u043d \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-92ba19a e-flex e-con-boxed e-con e-parent\" data-id=\"92ba19a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e19c4ed e-con-full e-flex e-con e-child\" data-id=\"e19c4ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b86d43 elementor-widget elementor-widget-heading\" data-id=\"2b86d43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Circular Marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f753783 e-flex e-con-boxed e-con e-parent\" data-id=\"f753783\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-01ca9e1 qodef-navigation-together--bottom elementor-widget elementor-widget-qi_addons_for_elementor_blog_slider\" data-id=\"01ca9e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"qi_addons_for_elementor_blog_slider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"qodef-shortcode qodef-m qodef-addons-blog-slider qodef-item-layout--boxed qodef-alignment--centered qodef-info-no-icons qodef-title--hover-underline qodef-image--hover-zoom qodef-qi-grid qodef-qi-swiper-container qodef-item-layout--boxed qodef-navigation--together qodef-navigation-alignment--flex-end qodef-pagination--outside qodef-pagination-alignment--center qodef-navigation--hover-move\" data-options=\"{&quot;direction&quot;:&quot;horizontal&quot;,&quot;slidesPerView&quot;:&quot;3&quot;,&quot;spaceBetween&quot;:20,&quot;spaceBetweenTablet&quot;:30,&quot;spaceBetweenMobile&quot;:30,&quot;effect&quot;:&quot;&quot;,&quot;loop&quot;:true,&quot;autoplay&quot;:false,&quot;centeredSlides&quot;:false,&quot;speed&quot;:&quot;&quot;,&quot;speedAnimation&quot;:&quot;&quot;,&quot;outsideNavigation&quot;:&quot;yes&quot;,&quot;outsidePagination&quot;:&quot;yes&quot;,&quot;unique&quot;:&quot;1&quot;,&quot;partialValue&quot;:0,&quot;disablePartialValue&quot;:&quot;&quot;,&quot;parallax&quot;:&quot;no&quot;}\">\n\t<div class=\"swiper-wrapper\">\n\t\t<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-9163 post type-post status-publish format-standard has-post-thumbnail hentry category-circular-marketing\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/content-hubs-the-cornerstone-of-circular-marketing\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/09\/\">\n\t\t9 \u0441\u0435\u043f.\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/content-hubs-the-cornerstone-of-circular-marketing\/\">\n\t\tContent Hubs: The Cornerstone Of Circular Marketing\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tTransform expertise into a quality content hub that fuels SEO, supports GEO and keeps audiences returning with confidence.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8965 post type-post status-publish format-standard has-post-thumbnail hentry category-circular-marketing\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/circular-marketing-b2c-skincare-case-study\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/07\/\">\n\t\t25 \u044e\u043b\u0438\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/circular-marketing-b2c-skincare-case-study\/\">\n\t\tCircular Marketing in Action: A B2C Skincare Case Study\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tA real-world B2C case study: Circular Marketing boosts repeat sales 27 percent and halves CAC for clean-beauty skincare label.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8897 post type-post status-publish format-standard has-post-thumbnail hentry category-circular-marketing\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/circular-marketing-b2b-saas-case-study\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/07\/\">\n\t\t24 \u044e\u043b\u0438\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/circular-marketing-b2b-saas-case-study\/\">\n\t\tCircular Marketing in Action: A B2B SaaS Case Study\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tA real-world B2B SaaS case study: Circular Marketing lifts conversions 31 percent, doubles referrals, and creates one trust-building system.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8634 post type-post status-publish format-standard has-post-thumbnail hentry category-circular-marketing\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/funnels-are-broken-modern-buyer-behaviour\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/funnels_are_broken_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/funnels_are_broken_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/funnels_are_broken_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/funnels_are_broken_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/funnels_are_broken_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/funnels_are_broken_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/funnels_are_broken_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/funnels_are_broken_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/funnels_are_broken_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/05\/\">\n\t\t23 \u043c\u0430\u0439\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/funnels-are-broken-modern-buyer-behaviour\/\">\n\t\tFunnels Are Broken. This Is How Real Buyers Move Today\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tFunnels no longer reflect how people make decisions. Discover how AI, audience behaviours, and other factors reshape the buyer journey.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n\t<\/div>\n\t<\/div>\n\t\t\t<div class=\"qodef-swiper-together-nav\">\n\t\t\t<div class=\"qodef-swiper-together-inner\">\n\t\t<div class=\"swiper-button-prev swiper-button-outside swiper-button-prev-1\"><svg class=\"qodef-swiper-arrow-left\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" x=\"0px\" y=\"0px\" viewbox=\"0 0 34.2 32.3\" xml:space=\"preserve\" style=\"stroke-width: 2;\"><line x1=\"0.5\" y1=\"16\" x2=\"33.5\" y2=\"16\"\/><line x1=\"0.3\" y1=\"16.5\" x2=\"16.2\" y2=\"0.7\"\/><line x1=\"0\" y1=\"15.4\" x2=\"16.2\" y2=\"31.6\"\/><\/svg><\/div>\n\t<div class=\"swiper-button-next swiper-button-outside swiper-button-next-1\"><svg class=\"qodef-swiper-arrow-right\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" x=\"0px\" y=\"0px\" viewbox=\"0 0 34.2 32.3\" xml:space=\"preserve\" style=\"stroke-width: 2;\"><line x1=\"0\" y1=\"16\" x2=\"33\" y2=\"16\"\/><line x1=\"17.3\" y1=\"0.7\" x2=\"33.2\" y2=\"16.5\"\/><line x1=\"17.3\" y1=\"31.6\" x2=\"33.5\" y2=\"15.4\"\/><\/svg><\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"swiper-pagination qodef-swiper-pagination-outside swiper-pagination-1\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93b1323 elementor-widget elementor-widget-qi_addons_for_elementor_button\" data-id=\"93b1323\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"qi_addons_for_elementor_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<a class=\"qodef-shortcode qodef-m qodef-qi-button qodef-html--link qodef-layout--filled qodef-type--standard qodef-icon--right qodef-hover--icon-move-horizontal-short qodef-text-underline qodef-underline--left\" href=\"https:\/\/lilov.com\/bg\/blog\/circular-marketing\/\" target=\"_self\">\n\t\t<span class=\"qodef-m-text\">\u0412\u0441\u0438\u0447\u043a\u0438 \u0432 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u044f\u0442\u0430<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6817722 e-flex e-con-boxed e-con e-parent\" data-id=\"6817722\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5627d70 e-con-full e-flex e-con e-child\" data-id=\"5627d70\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-980a534 elementor-widget elementor-widget-heading\" data-id=\"980a534\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u0438 \u043a\u043e\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef42704 qodef-navigation-together--bottom elementor-widget elementor-widget-qi_addons_for_elementor_blog_slider\" data-id=\"ef42704\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"qi_addons_for_elementor_blog_slider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"qodef-shortcode qodef-m qodef-addons-blog-slider qodef-item-layout--boxed qodef-alignment--centered qodef-info-no-icons qodef-title--hover-underline qodef-image--hover-zoom qodef-qi-grid qodef-qi-swiper-container qodef-item-layout--boxed qodef-navigation--together qodef-navigation-alignment--flex-end qodef-pagination--outside qodef-pagination-alignment--center qodef-navigation--hover-move\" data-options=\"{&quot;direction&quot;:&quot;horizontal&quot;,&quot;slidesPerView&quot;:&quot;3&quot;,&quot;spaceBetween&quot;:20,&quot;spaceBetweenTablet&quot;:30,&quot;spaceBetweenMobile&quot;:30,&quot;effect&quot;:&quot;&quot;,&quot;loop&quot;:true,&quot;autoplay&quot;:false,&quot;centeredSlides&quot;:false,&quot;speed&quot;:&quot;&quot;,&quot;speedAnimation&quot;:&quot;&quot;,&quot;outsideNavigation&quot;:&quot;yes&quot;,&quot;outsidePagination&quot;:&quot;yes&quot;,&quot;unique&quot;:&quot;2&quot;,&quot;partialValue&quot;:0,&quot;disablePartialValue&quot;:&quot;&quot;,&quot;parallax&quot;:&quot;no&quot;}\">\n\t<div class=\"swiper-wrapper\">\n\t\t<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8712 post type-post status-publish format-standard has-post-thumbnail hentry category-strategic-communications\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/integrated-communications-strategy\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/integrated_comms_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/integrated_comms_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/integrated_comms_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/integrated_comms_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/integrated_comms_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/integrated_comms_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/integrated_comms_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/integrated_comms_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/integrated_comms_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/06\/\">\n\t\t1 \u044e\u043d\u0438\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/integrated-communications-strategy\/\">\n\t\tIntegrated Communications: Aligning Internal, External and Executive Voices\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tIf your teams speak three languages, your audience hears none. Here&#039;s how to align internal, external and executive messaging into one powerful brand voice.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8706 post type-post status-publish format-standard has-post-thumbnail hentry category-strategic-communications\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/strategy-vs-tactics-communications\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategy_vs_tactics_comms_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategy_vs_tactics_comms_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategy_vs_tactics_comms_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategy_vs_tactics_comms_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategy_vs_tactics_comms_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategy_vs_tactics_comms_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategy_vs_tactics_comms_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategy_vs_tactics_comms_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategy_vs_tactics_comms_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/05\/\">\n\t\t14 \u043c\u0430\u0439\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/strategy-vs-tactics-communications\/\">\n\t\tStrategy vs Tactics in Communications: Why Most Brands Get It Wrong\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tTactics without strategy are noise. Discover the difference and why your comms plan depends on it.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8697 post type-post status-publish format-standard has-post-thumbnail hentry category-strategic-communications\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/strategic-communications-plan\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategic_comms_plan_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategic_comms_plan_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategic_comms_plan_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategic_comms_plan_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategic_comms_plan_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategic_comms_plan_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategic_comms_plan_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategic_comms_plan_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/strategic_comms_plan_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/04\/\">\n\t\t2 \u0430\u043f\u0440.\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/strategic-communications-plan\/\">\n\t\tHow to Build a Strategic Communications Plan That Actually Works\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tMost comms plans sit in a drawer. Here\u2019s how to build one that actually works \u2014 and earns trust while doing it.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n\t<\/div>\n\t<\/div>\n\t\t\t<div class=\"qodef-swiper-together-nav\">\n\t\t\t<div class=\"qodef-swiper-together-inner\">\n\t\t<div class=\"swiper-button-prev swiper-button-outside swiper-button-prev-2\"><svg class=\"qodef-swiper-arrow-left\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" x=\"0px\" y=\"0px\" viewbox=\"0 0 34.2 32.3\" xml:space=\"preserve\" style=\"stroke-width: 2;\"><line x1=\"0.5\" y1=\"16\" x2=\"33.5\" y2=\"16\"\/><line x1=\"0.3\" y1=\"16.5\" x2=\"16.2\" y2=\"0.7\"\/><line x1=\"0\" y1=\"15.4\" x2=\"16.2\" y2=\"31.6\"\/><\/svg><\/div>\n\t<div class=\"swiper-button-next swiper-button-outside swiper-button-next-2\"><svg class=\"qodef-swiper-arrow-right\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" x=\"0px\" y=\"0px\" viewbox=\"0 0 34.2 32.3\" xml:space=\"preserve\" style=\"stroke-width: 2;\"><line x1=\"0\" y1=\"16\" x2=\"33\" y2=\"16\"\/><line x1=\"17.3\" y1=\"0.7\" x2=\"33.2\" y2=\"16.5\"\/><line x1=\"17.3\" y1=\"31.6\" x2=\"33.5\" y2=\"15.4\"\/><\/svg><\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"swiper-pagination qodef-swiper-pagination-outside swiper-pagination-2\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dff4f03 elementor-widget elementor-widget-qi_addons_for_elementor_button\" data-id=\"dff4f03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"qi_addons_for_elementor_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<a class=\"qodef-shortcode qodef-m qodef-qi-button qodef-html--link qodef-layout--filled qodef-type--standard qodef-icon--right qodef-hover--icon-move-horizontal-short qodef-text-underline qodef-underline--left\" href=\"https:\/\/lilov.com\/bg\/blog\/strategic-communications\/\" target=\"_self\">\n\t\t<span class=\"qodef-m-text\">\u0412\u0441\u0438\u0447\u043a\u0438 \u0432 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u044f\u0442\u0430<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bc00bf2 e-flex e-con-boxed e-con e-parent\" data-id=\"bc00bf2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d6c6a01 e-con-full e-flex e-con e-child\" data-id=\"d6c6a01\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bfc207a elementor-widget elementor-widget-heading\" data-id=\"bfc207a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u0411\u0440\u0430\u043d\u0434\u0438\u043d\u0433 \u0438 \u0440\u0435\u0431\u0440\u0430\u043d\u0434\u0438\u043d\u0433<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa67c78 qodef-navigation-together--bottom elementor-widget elementor-widget-qi_addons_for_elementor_blog_slider\" data-id=\"aa67c78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"qi_addons_for_elementor_blog_slider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"qodef-shortcode qodef-m qodef-addons-blog-slider qodef-item-layout--boxed qodef-alignment--centered qodef-info-no-icons qodef-title--hover-underline qodef-image--hover-zoom qodef-qi-grid qodef-qi-swiper-container qodef-item-layout--boxed qodef-navigation--together qodef-navigation-alignment--flex-end qodef-pagination--outside qodef-pagination-alignment--center qodef-navigation--hover-move\" data-options=\"{&quot;direction&quot;:&quot;horizontal&quot;,&quot;slidesPerView&quot;:&quot;3&quot;,&quot;spaceBetween&quot;:20,&quot;spaceBetweenTablet&quot;:30,&quot;spaceBetweenMobile&quot;:30,&quot;effect&quot;:&quot;&quot;,&quot;loop&quot;:true,&quot;autoplay&quot;:false,&quot;centeredSlides&quot;:false,&quot;speed&quot;:&quot;&quot;,&quot;speedAnimation&quot;:&quot;&quot;,&quot;outsideNavigation&quot;:&quot;yes&quot;,&quot;outsidePagination&quot;:&quot;yes&quot;,&quot;unique&quot;:&quot;3&quot;,&quot;partialValue&quot;:0,&quot;disablePartialValue&quot;:&quot;&quot;,&quot;parallax&quot;:&quot;no&quot;}\">\n\t<div class=\"swiper-wrapper\">\n\t\t<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8791 post type-post status-publish format-standard has-post-thumbnail hentry category-branding-rebranding\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/rebranding-without-losing-audience\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/lofing_audience_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/lofing_audience_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/lofing_audience_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/lofing_audience_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/lofing_audience_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/lofing_audience_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/lofing_audience_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/lofing_audience_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/lofing_audience_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/06\/\">\n\t\t1 \u044e\u043d\u0438\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/rebranding-without-losing-audience\/\">\n\t\tRebranding Without Losing Your Audience: A Strategic Guide\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tRebranding shouldn\u2019t erase your identity. Here\u2019s how to evolve without losing your audience\u2019s trust or attention.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8772 post type-post status-publish format-standard has-post-thumbnail hentry category-branding-rebranding\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/build-resilient-brand\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/05\/brand_resilience_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/05\/brand_resilience_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/05\/brand_resilience_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/05\/brand_resilience_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/05\/brand_resilience_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/05\/brand_resilience_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/05\/brand_resilience_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/05\/brand_resilience_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/05\/brand_resilience_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/05\/\">\n\t\t3 \u043c\u0430\u0439\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/build-resilient-brand\/\">\n\t\tHow to Build a Resilient Brand That People Trust\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tTrust is the currency of modern branding. Discover how to build a resilient brand that grows stronger under pressure and remains consistent.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8724 post type-post status-publish format-standard has-post-thumbnail hentry category-branding-rebranding\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/when-to-rebrand\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/03\/when_to_rebrand_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/03\/when_to_rebrand_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/03\/when_to_rebrand_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/03\/when_to_rebrand_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/03\/when_to_rebrand_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/03\/when_to_rebrand_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/03\/when_to_rebrand_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/03\/when_to_rebrand_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/03\/when_to_rebrand_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/03\/\">\n\t\t30 \u043c\u0430\u0440.\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/when-to-rebrand\/\">\n\t\tWhen to Rebrand: 5 Signs It\u2019s Time to Evolve\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tRebranding isn\u2019t about colours. It\u2019s about clarity. Here are five signs it\u2019s time to evolve your brand.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n\t<\/div>\n\t<\/div>\n\t\t\t<div class=\"qodef-swiper-together-nav\">\n\t\t\t<div class=\"qodef-swiper-together-inner\">\n\t\t<div class=\"swiper-button-prev swiper-button-outside swiper-button-prev-3\"><svg class=\"qodef-swiper-arrow-left\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" x=\"0px\" y=\"0px\" viewbox=\"0 0 34.2 32.3\" xml:space=\"preserve\" style=\"stroke-width: 2;\"><line x1=\"0.5\" y1=\"16\" x2=\"33.5\" y2=\"16\"\/><line x1=\"0.3\" y1=\"16.5\" x2=\"16.2\" y2=\"0.7\"\/><line x1=\"0\" y1=\"15.4\" x2=\"16.2\" y2=\"31.6\"\/><\/svg><\/div>\n\t<div class=\"swiper-button-next swiper-button-outside swiper-button-next-3\"><svg class=\"qodef-swiper-arrow-right\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" x=\"0px\" y=\"0px\" viewbox=\"0 0 34.2 32.3\" xml:space=\"preserve\" style=\"stroke-width: 2;\"><line x1=\"0\" y1=\"16\" x2=\"33\" y2=\"16\"\/><line x1=\"17.3\" y1=\"0.7\" x2=\"33.2\" y2=\"16.5\"\/><line x1=\"17.3\" y1=\"31.6\" x2=\"33.5\" y2=\"15.4\"\/><\/svg><\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"swiper-pagination qodef-swiper-pagination-outside swiper-pagination-3\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85258cb elementor-widget elementor-widget-qi_addons_for_elementor_button\" data-id=\"85258cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"qi_addons_for_elementor_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<a class=\"qodef-shortcode qodef-m qodef-qi-button qodef-html--link qodef-layout--filled qodef-type--standard qodef-icon--right qodef-hover--icon-move-horizontal-short qodef-text-underline qodef-underline--left\" href=\"https:\/\/lilov.com\/bg\/blog\/branding-rebranding\/\" target=\"_self\">\n\t\t<span class=\"qodef-m-text\">\u0412\u0441\u0438\u0447\u043a\u0438 \u0432 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u044f\u0442\u0430<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cfd2202 e-flex e-con-boxed e-con e-parent\" data-id=\"cfd2202\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-13873cf e-con-full e-flex e-con e-child\" data-id=\"13873cf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aee6a0e elementor-widget elementor-widget-heading\" data-id=\"aee6a0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AI \u0432 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5655f3d qodef-navigation-together--bottom elementor-widget elementor-widget-qi_addons_for_elementor_blog_slider\" data-id=\"5655f3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"qi_addons_for_elementor_blog_slider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"qodef-shortcode qodef-m qodef-addons-blog-slider qodef-item-layout--boxed qodef-alignment--centered qodef-info-no-icons qodef-title--hover-underline qodef-image--hover-zoom qodef-qi-grid qodef-qi-swiper-container qodef-item-layout--boxed qodef-navigation--together qodef-navigation-alignment--flex-end qodef-pagination--outside qodef-pagination-alignment--center qodef-navigation--hover-move\" data-options=\"{&quot;direction&quot;:&quot;horizontal&quot;,&quot;slidesPerView&quot;:&quot;3&quot;,&quot;spaceBetween&quot;:20,&quot;spaceBetweenTablet&quot;:30,&quot;spaceBetweenMobile&quot;:30,&quot;effect&quot;:&quot;&quot;,&quot;loop&quot;:true,&quot;autoplay&quot;:false,&quot;centeredSlides&quot;:false,&quot;speed&quot;:&quot;&quot;,&quot;speedAnimation&quot;:&quot;&quot;,&quot;outsideNavigation&quot;:&quot;yes&quot;,&quot;outsidePagination&quot;:&quot;yes&quot;,&quot;unique&quot;:&quot;4&quot;,&quot;partialValue&quot;:0,&quot;disablePartialValue&quot;:&quot;&quot;,&quot;parallax&quot;:&quot;no&quot;}\">\n\t<div class=\"swiper-wrapper\">\n\t\t<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-9185 post type-post status-publish format-standard has-post-thumbnail hentry category-ai-in-marketing-comms\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/ai-search-optimisation-playbook-geo-strategy\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/12\/\">\n\t\t11 \u0434\u0435\u043a.\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/ai-search-optimisation-playbook-geo-strategy\/\">\n\t\tAI Search Optimisation Playbook: From SEO To GEO\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tAI search is already answering your clients before they reach your site. This guide shows how to use Generative Engine Optimisation to win visibility in those answers.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-9153 post type-post status-publish format-standard has-post-thumbnail hentry category-ai-in-marketing-comms\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/brand-voice-llms-governance\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/08\/\">\n\t\t16 \u0430\u0432\u0433.\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/brand-voice-llms-governance\/\">\n\t\tBrand Voice In The Age Of LLMs: Scale Without Losing Personality\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tA practical governance guide for using LLMs across marketing and comms without losing your brand\u2019s personality or credibility.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-9138 post type-post status-publish format-standard has-post-thumbnail hentry category-ai-in-marketing-comms\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/ai-search-homepage-geo-readiness\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/07\/\">\n\t\t2 \u044e\u043b\u0438\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/ai-search-homepage-geo-readiness\/\">\n\t\tAI Search Is Your New Homepage: A GEO Readiness Audit\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tAI search composes answers before visitors reach your site. This article shows you how to build GEO foundations that win visibility.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-9093 post type-post status-publish format-standard has-post-thumbnail hentry category-ai-in-marketing-comms\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/how-generative-engine-optimisation-works\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/06\/\">\n\t\t14 \u044e\u043d\u0438\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/how-generative-engine-optimisation-works\/\">\n\t\tHow Generative Engine Optimisation (GEO) Works: A Practical Guide for AI Search\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tGEO makes brands discoverable inside AI answers. Here\u2019s how it works, what to optimise, and how to measure it responsibly.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n\t<\/div>\n\t<\/div>\n\t\t\t<div class=\"qodef-swiper-together-nav\">\n\t\t\t<div class=\"qodef-swiper-together-inner\">\n\t\t<div class=\"swiper-button-prev swiper-button-outside swiper-button-prev-4\"><svg class=\"qodef-swiper-arrow-left\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" x=\"0px\" y=\"0px\" viewbox=\"0 0 34.2 32.3\" xml:space=\"preserve\" style=\"stroke-width: 2;\"><line x1=\"0.5\" y1=\"16\" x2=\"33.5\" y2=\"16\"\/><line x1=\"0.3\" y1=\"16.5\" x2=\"16.2\" y2=\"0.7\"\/><line x1=\"0\" y1=\"15.4\" x2=\"16.2\" y2=\"31.6\"\/><\/svg><\/div>\n\t<div class=\"swiper-button-next swiper-button-outside swiper-button-next-4\"><svg class=\"qodef-swiper-arrow-right\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" x=\"0px\" y=\"0px\" viewbox=\"0 0 34.2 32.3\" xml:space=\"preserve\" style=\"stroke-width: 2;\"><line x1=\"0\" y1=\"16\" x2=\"33\" y2=\"16\"\/><line x1=\"17.3\" y1=\"0.7\" x2=\"33.2\" y2=\"16.5\"\/><line x1=\"17.3\" y1=\"31.6\" x2=\"33.5\" y2=\"15.4\"\/><\/svg><\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"swiper-pagination qodef-swiper-pagination-outside swiper-pagination-4\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f46ad8 elementor-widget elementor-widget-qi_addons_for_elementor_button\" data-id=\"3f46ad8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"qi_addons_for_elementor_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<a class=\"qodef-shortcode qodef-m qodef-qi-button qodef-html--link qodef-layout--filled qodef-type--standard qodef-icon--right qodef-hover--icon-move-horizontal-short qodef-text-underline qodef-underline--left\" href=\"https:\/\/lilov.com\/bg\/blog\/ai-in-marketing-comms\/\" target=\"_self\">\n\t\t<span class=\"qodef-m-text\">\u0412\u0441\u0438\u0447\u043a\u0438 \u0432 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u044f\u0442\u0430<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ebc84cf e-flex e-con-boxed e-con e-parent\" data-id=\"ebc84cf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d48e640 e-con-full e-flex e-con e-child\" data-id=\"d48e640\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0396e27 elementor-widget elementor-widget-heading\" data-id=\"0396e27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u0418\u0437\u0433\u0440\u0430\u0436\u0434\u0430\u043d\u0435 \u043d\u0430 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0435\u043a\u0438\u043f<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f89253 qodef-navigation-together--bottom elementor-widget elementor-widget-qi_addons_for_elementor_blog_slider\" data-id=\"4f89253\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"qi_addons_for_elementor_blog_slider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"qodef-shortcode qodef-m qodef-addons-blog-slider qodef-item-layout--boxed qodef-alignment--centered qodef-info-no-icons qodef-title--hover-underline qodef-image--hover-zoom qodef-qi-grid qodef-qi-swiper-container qodef-item-layout--boxed qodef-navigation--together qodef-navigation-alignment--flex-end qodef-pagination--outside qodef-pagination-alignment--center qodef-navigation--hover-move\" data-options=\"{&quot;direction&quot;:&quot;horizontal&quot;,&quot;slidesPerView&quot;:&quot;3&quot;,&quot;spaceBetween&quot;:20,&quot;spaceBetweenTablet&quot;:30,&quot;spaceBetweenMobile&quot;:30,&quot;effect&quot;:&quot;&quot;,&quot;loop&quot;:true,&quot;autoplay&quot;:false,&quot;centeredSlides&quot;:false,&quot;speed&quot;:&quot;&quot;,&quot;speedAnimation&quot;:&quot;&quot;,&quot;outsideNavigation&quot;:&quot;yes&quot;,&quot;outsidePagination&quot;:&quot;yes&quot;,&quot;unique&quot;:&quot;5&quot;,&quot;partialValue&quot;:0,&quot;disablePartialValue&quot;:&quot;&quot;,&quot;parallax&quot;:&quot;no&quot;}\">\n\t<div class=\"swiper-wrapper\">\n\t\t<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8864 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing-team-ops\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/hiring-for-circular-marketing\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/07\/\">\n\t\t4 \u044e\u043b\u0438\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/hiring-for-circular-marketing\/\">\n\t\tHiring for Circular Marketing: Skills That Actually Drive Results\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tRecruit marketers who build trust, master AI tools, and thrive across performance, content, and events. Here\u2019s the hiring playbook for Circular Marketing success.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8840 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing-team-ops\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/marketing-team-structure-for-success\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/structure_marketing_team_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/structure_marketing_team_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/structure_marketing_team_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/structure_marketing_team_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/structure_marketing_team_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/structure_marketing_team_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/structure_marketing_team_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/structure_marketing_team_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/structure_marketing_team_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/06\/\">\n\t\t11 \u044e\u043d\u0438\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/marketing-team-structure-for-success\/\">\n\t\tHow to Structure a Modern Marketing Team for Success\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tDesign a marketing team built for Circular Marketing: integrated, data-literate, and ready to earn trust across every touchpoint.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n<article class=\"qodef-e qodef-blog-item swiper-slide qodef-item--full post-8852 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing-team-ops\">\n\t<div class=\"qodef-e-inner\">\n\t\t<div class=\"qodef-e-media-holder\">\n\t\t\t<div class=\"qodef-e-media\">\n\t\t<div class=\"qodef-e-media-image\">\n\t\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/marketing-operations-sustainable-growth\/\">\n\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/marketing_ops_featured.png\" class=\"attachment-full size-full lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/marketing_ops_featured.png 1200w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/marketing_ops_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/marketing_ops_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/marketing_ops_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/marketing_ops_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/marketing_ops_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/marketing_ops_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/marketing_ops_featured-600x300.png 600w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/600;\" \/>\t\t<\/a>\n\t\t\t<\/div>\n<\/div>\n<div itemprop=\"dateCreated\" class=\"qodef-e-info-item qodef-e-info-date entry-date\">\n\t<a itemprop=\"url\" href=\"https:\/\/lilov.com\/bg\/2025\/04\/\">\n\t\t25 \u0430\u043f\u0440.\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"qodef-e-content\">\n\t\t\t\t\t\t\t<div class=\"qodef-e-info qodef-info--top\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"qodef-e-text\">\n\t\t\t\t<h5 itemprop=\"name\" class=\"qodef-e-title entry-title\">\n\t<a itemprop=\"url\" class=\"qodef-e-title-link\" href=\"https:\/\/lilov.com\/bg\/marketing-operations-sustainable-growth\/\">\n\t\tMarketing Operations: The Unsung Hero of Sustainable Growth\t<\/a>\n<\/h5>\n\t\t<p itemprop=\"description\" class=\"qodef-e-excerpt\">\n\t\t\tMarketing ops translates strategy into momentum. Discover why this discipline drives sustainable growth inside a Circular Marketing framework.\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/article>\n\t<\/div>\n\t<\/div>\n\t\t\t<div class=\"qodef-swiper-together-nav\">\n\t\t\t<div class=\"qodef-swiper-together-inner\">\n\t\t<div class=\"swiper-button-prev swiper-button-outside swiper-button-prev-5\"><svg class=\"qodef-swiper-arrow-left\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" x=\"0px\" y=\"0px\" viewbox=\"0 0 34.2 32.3\" xml:space=\"preserve\" style=\"stroke-width: 2;\"><line x1=\"0.5\" y1=\"16\" x2=\"33.5\" y2=\"16\"\/><line x1=\"0.3\" y1=\"16.5\" x2=\"16.2\" y2=\"0.7\"\/><line x1=\"0\" y1=\"15.4\" x2=\"16.2\" y2=\"31.6\"\/><\/svg><\/div>\n\t<div class=\"swiper-button-next swiper-button-outside swiper-button-next-5\"><svg class=\"qodef-swiper-arrow-right\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" x=\"0px\" y=\"0px\" viewbox=\"0 0 34.2 32.3\" xml:space=\"preserve\" style=\"stroke-width: 2;\"><line x1=\"0\" y1=\"16\" x2=\"33\" y2=\"16\"\/><line x1=\"17.3\" y1=\"0.7\" x2=\"33.2\" y2=\"16.5\"\/><line x1=\"17.3\" y1=\"31.6\" x2=\"33.5\" y2=\"15.4\"\/><\/svg><\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"swiper-pagination qodef-swiper-pagination-outside swiper-pagination-5\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a3f7ed9 elementor-widget elementor-widget-qi_addons_for_elementor_button\" data-id=\"a3f7ed9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"qi_addons_for_elementor_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<a class=\"qodef-shortcode qodef-m qodef-qi-button qodef-html--link qodef-layout--filled qodef-type--standard qodef-icon--right qodef-hover--icon-move-horizontal-short qodef-text-underline qodef-underline--left\" href=\"https:\/\/lilov.com\/bg\/blog\/marketing-team-ops\/\" target=\"_self\">\n\t\t<span class=\"qodef-m-text\">\u0412\u0441\u0438\u0447\u043a\u0438 \u0432 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u044f\u0442\u0430<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ac8ed85 e-flex e-con-boxed e-con e-parent\" data-id=\"ac8ed85\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6659aa0 e-con-full e-flex e-con e-child\" data-id=\"6659aa0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f6955d9 elementor-widget elementor-widget-heading\" data-id=\"f6955d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u0412\u0441\u0438\u0447\u043a\u0438 \u0441\u0442\u0430\u0442\u0438\u0438<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e03734 elementor-grid-eael-col-4 elementor-grid-tablet-eael-col-2 elementor-grid-mobile-eael-col-1 elementor-widget elementor-widget-eael-post-grid\" data-id=\"7e03734\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;eael_post_grid_columns&quot;:&quot;eael-col-4&quot;,&quot;eael_post_grid_columns_tablet&quot;:&quot;eael-col-2&quot;,&quot;eael_post_grid_columns_mobile&quot;:&quot;eael-col-1&quot;}\" data-widget_type=\"eael-post-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"eael-post-grid-7e03734\" class=\"eael-post-grid-container\">\n            <div class=\"eael-post-grid eael-post-appender eael-post-appender-7e03734 eael-post-grid-style-one\" data-layout-mode=\"masonry\"><article class=\"eael-grid-post  eael-post-grid-column eael-pg-post-9185 category-ai-in-marketing-comms\" data-id=\"9185\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"icon icon-view\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/lilov.com\/bg\/ai-search-optimisation-playbook-geo-strategy\/\"><\/a><\/div><div class=\"eael-entry-thumbnail\">\n                <img decoding=\"async\" width=\"1024\" height=\"512\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-1024x512.png\" class=\"attachment-large size-large wp-image-9188 lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook-600x300.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/12\/ai-search-optimisation-playbook.png 1200w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/512;\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h3 class=\"eael-entry-title\"><a class=\"eael-grid-post-link\" href=\"https:\/\/lilov.com\/bg\/ai-search-optimisation-playbook-geo-strategy\/\" title=\"AI Search Optimisation Playbook: From SEO To GEO\">AI Search Optimisation Playbook: From SEO To GEO<\/a><\/h3><\/header><div class=\"eael-entry-content\">\n                        <div class=\"eael-grid-post-excerpt\"><p>AI search is already answering your clients before they reach your site. This guide shows how to use Generative Engine Optimisation to win...<\/p><\/div>\n                    <\/div><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post  eael-post-grid-column eael-pg-post-9163 category-circular-marketing\" data-id=\"9163\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"icon icon-view\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/lilov.com\/bg\/content-hubs-the-cornerstone-of-circular-marketing\/\"><\/a><\/div><div class=\"eael-entry-thumbnail\">\n                <img decoding=\"async\" width=\"1024\" height=\"512\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-1024x512.png\" class=\"attachment-large size-large wp-image-9169 lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured-600x300.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/09\/content-hubs-featured.png 1200w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/512;\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h3 class=\"eael-entry-title\"><a class=\"eael-grid-post-link\" href=\"https:\/\/lilov.com\/bg\/content-hubs-the-cornerstone-of-circular-marketing\/\" title=\"Content Hubs: The Cornerstone Of Circular Marketing\">Content Hubs: The Cornerstone Of Circular Marketing<\/a><\/h3><\/header><div class=\"eael-entry-content\">\n                        <div class=\"eael-grid-post-excerpt\"><p>Transform expertise into a quality content hub that fuels SEO, supports GEO and keeps audiences returning with confidence.<\/p><\/div>\n                    <\/div><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post  eael-post-grid-column eael-pg-post-9153 category-ai-in-marketing-comms\" data-id=\"9153\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"icon icon-view\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/lilov.com\/bg\/brand-voice-llms-governance\/\"><\/a><\/div><div class=\"eael-entry-thumbnail\">\n                <img decoding=\"async\" width=\"1024\" height=\"512\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-1024x512.png\" class=\"attachment-large size-large wp-image-9158 lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured-600x300.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/brand-voice-in-age-of-llms-featured.png 1200w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/512;\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h3 class=\"eael-entry-title\"><a class=\"eael-grid-post-link\" href=\"https:\/\/lilov.com\/bg\/brand-voice-llms-governance\/\" title=\"Brand Voice In The Age Of LLMs: Scale Without Losing Personality\">Brand Voice In The Age Of LLMs: Scale Without Losing Personality<\/a><\/h3><\/header><div class=\"eael-entry-content\">\n                        <div class=\"eael-grid-post-excerpt\"><p>A practical governance guide for using LLMs across marketing and comms without losing your brand\u2019s personality or credibility.<\/p><\/div>\n                    <\/div><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post  eael-post-grid-column eael-pg-post-8965 category-circular-marketing\" data-id=\"8965\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"icon icon-view\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/lilov.com\/bg\/circular-marketing-b2c-skincare-case-study\/\"><\/a><\/div><div class=\"eael-entry-thumbnail\">\n                <img decoding=\"async\" width=\"1024\" height=\"512\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-1024x512.png\" class=\"attachment-large size-large wp-image-8973 lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured-600x300.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2c_skincare_featured.png 1200w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/512;\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h3 class=\"eael-entry-title\"><a class=\"eael-grid-post-link\" href=\"https:\/\/lilov.com\/bg\/circular-marketing-b2c-skincare-case-study\/\" title=\"Circular Marketing in Action: A B2C Skincare Case Study\">Circular Marketing in Action: A B2C Skincare Case Study<\/a><\/h3><\/header><div class=\"eael-entry-content\">\n                        <div class=\"eael-grid-post-excerpt\"><p>A real-world B2C case study: Circular Marketing boosts repeat sales 27 percent and halves CAC for clean-beauty skincare label.<\/p><\/div>\n                    <\/div><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post  eael-post-grid-column eael-pg-post-8897 category-circular-marketing\" data-id=\"8897\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"icon icon-view\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/lilov.com\/bg\/circular-marketing-b2b-saas-case-study\/\"><\/a><\/div><div class=\"eael-entry-thumbnail\">\n                <img decoding=\"async\" width=\"1024\" height=\"512\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-1024x512.png\" class=\"attachment-large size-large wp-image-8902 lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured-600x300.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/b2b_case_study_featured.png 1200w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/512;\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h3 class=\"eael-entry-title\"><a class=\"eael-grid-post-link\" href=\"https:\/\/lilov.com\/bg\/circular-marketing-b2b-saas-case-study\/\" title=\"Circular Marketing in Action: A B2B SaaS Case Study\">Circular Marketing in Action: A B2B SaaS Case Study<\/a><\/h3><\/header><div class=\"eael-entry-content\">\n                        <div class=\"eael-grid-post-excerpt\"><p>A real-world B2B SaaS case study: Circular Marketing lifts conversions 31 percent, doubles referrals, and creates one trust-building system.<\/p><\/div>\n                    <\/div><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post  eael-post-grid-column eael-pg-post-8864 category-marketing-team-ops\" data-id=\"8864\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"icon icon-view\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/lilov.com\/bg\/hiring-for-circular-marketing\/\"><\/a><\/div><div class=\"eael-entry-thumbnail\">\n                <img decoding=\"async\" width=\"1024\" height=\"512\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-1024x512.png\" class=\"attachment-large size-large wp-image-8873 lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured-600x300.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/07\/hiring_marketing_featured.png 1200w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/512;\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h3 class=\"eael-entry-title\"><a class=\"eael-grid-post-link\" href=\"https:\/\/lilov.com\/bg\/hiring-for-circular-marketing\/\" title=\"Hiring for Circular Marketing: Skills That Actually Drive Results\">Hiring for Circular Marketing: Skills That Actually Drive Results<\/a><\/h3><\/header><div class=\"eael-entry-content\">\n                        <div class=\"eael-grid-post-excerpt\"><p>Recruit marketers who build trust, master AI tools, and thrive across performance, content, and events. Here\u2019s the hiring playbook for Circular Marketing success.<\/p><\/div>\n                    <\/div><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post  eael-post-grid-column eael-pg-post-9138 category-ai-in-marketing-comms\" data-id=\"9138\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"icon icon-view\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/lilov.com\/bg\/ai-search-homepage-geo-readiness\/\"><\/a><\/div><div class=\"eael-entry-thumbnail\">\n                <img decoding=\"async\" width=\"1024\" height=\"512\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-1024x512.png\" class=\"attachment-large size-large wp-image-9146 lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured-600x300.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/06\/ai-search-geo-featured.png 1200w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/512;\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h3 class=\"eael-entry-title\"><a class=\"eael-grid-post-link\" href=\"https:\/\/lilov.com\/bg\/ai-search-homepage-geo-readiness\/\" title=\"AI Search Is Your New Homepage: A GEO Readiness Audit\">AI Search Is Your New Homepage: A GEO Readiness Audit<\/a><\/h3><\/header><div class=\"eael-entry-content\">\n                        <div class=\"eael-grid-post-excerpt\"><p>AI search composes answers before visitors reach your site. This article shows you how to build GEO foundations that win visibility.<\/p><\/div>\n                    <\/div><\/div><\/div>\n        <\/div>\n    <\/article><article class=\"eael-grid-post  eael-post-grid-column eael-pg-post-9093 category-ai-in-marketing-comms\" data-id=\"9093\">\n        <div class=\"eael-grid-post-holder\">\n            <div class=\"eael-grid-post-holder-inner\"><div class=\"eael-entry-media\"><div class=\"eael-entry-overlay fade-in\"><i class=\"icon icon-view\" aria-hidden=\"true\"><\/i><a href=\"https:\/\/lilov.com\/bg\/how-generative-engine-optimisation-works\/\"><\/a><\/div><div class=\"eael-entry-thumbnail\">\n                <img decoding=\"async\" width=\"1024\" height=\"512\" data-src=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-1024x512.png\" class=\"attachment-large size-large wp-image-9106 lazyload\" alt=\"\" data-srcset=\"https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-1024x512.png 1024w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-300x150.png 300w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-150x75.png 150w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-768x384.png 768w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-18x9.png 18w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-650x325.png 650w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured-600x300.png 600w, https:\/\/lilov.com\/wp-content\/uploads\/2025\/08\/what_is_geo_featured.png 1200w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/512;\" \/>\n            <\/div>\n        <\/div><div class=\"eael-entry-wrapper\"><header class=\"eael-entry-header\"><h3 class=\"eael-entry-title\"><a class=\"eael-grid-post-link\" href=\"https:\/\/lilov.com\/bg\/how-generative-engine-optimisation-works\/\" title=\"How Generative Engine Optimisation (GEO) Works: A Practical Guide for AI Search\">How Generative Engine Optimisation (GEO) Works: A Practical Guide for AI Search<\/a><\/h3><\/header><div class=\"eael-entry-content\">\n                        <div class=\"eael-grid-post-excerpt\"><p>GEO makes brands discoverable inside AI answers. Here\u2019s how it works, what to optimise, and how to measure it responsibly.<\/p><\/div>\n                    <\/div><\/div><\/div>\n        <\/div>\n    <\/article><\/div>\n            <div class=\"clearfix\"><\/div>\n        <\/div>            <div class=\"eael-load-more-button-wrap\">\n                <button class=\"eael-load-more-button\" id=\"eael-load-more-btn-7e03734\" data-widget-id=\"7e03734\" data-widget=\"7e03734\" data-page-id=\"8559\" data-template=\"{&quot;dir&quot;:&quot;lite&quot;,&quot;file_name&quot;:&quot;one.php&quot;,&quot;name&quot;:&quot;Post-Grid&quot;}\" data-class=\"Essential_Addons_Elementor\\Elements\\Post_Grid\" data-layout=\"masonry\" data-page=\"1\" data-args=\"orderby=date&amp;order=desc&amp;ignore_sticky_posts=1&amp;post_status=publish&amp;posts_per_page=8&amp;offset=0&amp;post_type=post&amp;tax_query%5B0%5D%5Btaxonomy%5D=category&amp;tax_query%5B0%5D%5Bfield%5D=term_id&amp;tax_query%5B0%5D%5Bterms%5D%5B0%5D=151&amp;tax_query%5B0%5D%5Bterms%5D%5B1%5D=152&amp;tax_query%5B0%5D%5Bterms%5D%5B2%5D=154&amp;tax_query%5B0%5D%5Bterms%5D%5B3%5D=155&amp;tax_query%5B0%5D%5Bterms%5D%5B4%5D=153&amp;tax_query%5B0%5D%5Bterms%5D%5B5%5D=160&amp;tax_query%5Brelation%5D=AND&amp;eael_args_sig=dd4dd4c47826dd9547ed809c4b1e8b5cf5b0c9c549f50de9687e5448e474f854\" data-max-page=\"3\">\n                    <span class=\"eael-btn-loader button__loader\"><\/span>\n                    <span class=\"eael_load_more_text\">\u0417\u0430\u0440\u0435\u0434\u0438 \u043e\u0449\u0435<\/span>\n                <\/button>\n            <\/div>\n            \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-999b167 e-con-full e-flex e-con e-parent\" data-id=\"999b167\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;split&quot;}\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 20\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M0,0v3c0,0,393.8,0,483.4,0c9.2,0,16.6,7.4,16.6,16.6c0-9.1,7.4-16.6,16.6-16.6C606.2,3,1000,3,1000,3V0H0z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9e12fe elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-startpro_core_section_title\" data-id=\"a9e12fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"startpro_core_section_title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"qodef-shortcode qodef-m  qodef-section-title qodef-alignment--left\">\n\t\t<h3 class=\"qodef-m-title\" style=\"color: #FFFFFF\">\n\t\t\t\t\t\u0413\u043e\u0442\u043e\u0432\u0438 \u043b\u0438 \u0441\u0442\u0435 \u0434\u0430 \u0438\u0437\u043f\u0440\u043e\u0431\u0432\u0430\u0442\u0435 \u043a\u0440\u044a\u0433\u043e\u0432\u0438\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433?\t\t\t<\/h3>\n\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d069fe2 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"d069fe2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-pm-slice=\"1 1 []\">\u041d\u0435\u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e \u0434\u0430\u043b\u0438 \u0441\u0442\u0435 \u0441\u0442\u0430\u0440\u0442\u0438\u0440\u0430\u0449 \u0431\u0440\u0430\u043d\u0434 \u0438\u043b\u0438 \u0443\u0442\u0432\u044a\u0440\u0434\u0435\u043d \u043b\u0438\u0434\u0435\u0440 \u0432 \u0441\u0432\u043e\u044f\u0442\u0430 \u043e\u0431\u043b\u0430\u0441\u0442, <strong>Circular Marketing Model\u2122<\/strong> \u043c\u043e\u0436\u0435 \u0434\u0430 \u0443\u0432\u0435\u043b\u0438\u0447\u0438 \u043e\u0431\u0445\u0432\u0430\u0442\u0430 \u0438 \u0432\u044a\u0437\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435\u0442\u043e \u043d\u0430 \u0432\u0430\u0448\u0438\u044f \u0431\u0440\u0430\u043d\u0434. \u0410\u043a\u043e \u0441\u0442\u0435 \u043b\u044e\u0431\u043e\u043f\u0438\u0442\u043d\u0438 \u0434\u0430 \u0433\u043e \u043f\u0440\u0438\u043b\u043e\u0436\u0438\u0442\u0435 \u0432 \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0430\u0446\u0438\u044f\u0442\u0430 \u0441\u0438, \u043d\u0435\u043a\u0430 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c. \u0420\u0435\u0437\u0435\u0440\u0432\u0438\u0440\u0430\u0439\u0442\u0435 \u0431\u0435\u0437\u043f\u043b\u0430\u0442\u043d\u0430 30-\u043c\u0438\u043d\u0443\u0442\u043d\u0430 \u043a\u043e\u043d\u0441\u0443\u043b\u0442\u0430\u0446\u0438\u044f \u0438 \u0437\u0430\u0435\u0434\u043d\u043e \u0449\u0435 \u043f\u0440\u043e\u0443\u0447\u0438\u043c \u043a\u0430\u043a \u0434\u0430 \u0430\u043d\u0433\u0430\u0436\u0438\u0440\u0430\u0442\u0435 \u0438 \u043f\u043e\u0432\u043b\u0438\u044f\u0435\u0442\u0435 \u043d\u0430 \u0446\u0435\u043b\u0435\u0432\u0430\u0442\u0430 \u0441\u0438 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a734e4a elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-wp-widget-startpro_core_contact_form_7\" data-id=\"a734e4a\" data-element_type=\"widget\" data-e-type=\"widget\" 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Weekly practical insights on the Circular Marketing Model\u2122, strategic communications, (re)branding, general marketing operations and the latest trends in the industry. Your number 1 source of inspiration and knowledge for sustainable brand engineering and efficient marketing. Circular Marketing 9 Sep Content Hubs: The Cornerstone Of Circular Marketing Transform expertise into a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8552,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-full-width.php","meta":{"content-type":"","footnotes":""},"class_list":["post-8559","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Circular Marketing Blog &#187; By Iskren Lilov<\/title>\n<meta name=\"description\" content=\"Marketing blog with insights on the Circular Marketing Model\u2122, strategic comms, branding &amp; rebranding, marketing ops and thought leadership.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lilov.com\/bg\/blog\/\" \/>\n<meta property=\"og:locale\" content=\"bg_BG\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Circular Marketing Blog &#187; 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